We’re industry-agnostic—and that is by design. Our client roster is intentionally eclectic, spanning eCommerce, SaaS, healthcare, B2B, and local service businesses.

For eCommerce, we have deep experience managing complex accounts, including clients with 50,000+ SKUs. This gives us a unique edge in handling large product catalogs, feed management, and scaling shopping campaigns efficiently.

Working across diverse industries makes us better marketers. We apply learnings from each sector to uncover new strategies, spot emerging trends faster, and solve challenges creatively—no matter the vertical.

In short: we don’t just specialize in one industry—we specialize in performance.

We partner with businesses that are focused on growth and ready to scale—but still want to stay involved in the process.

We believe in collaboration over delegation. We’re experts in digital marketing, but you’re the expert in your business. When we combine those strengths, that’s when the best results happen.

Our most successful partnerships are with companies that:

• Have worked with other agencies and are looking for a more strategic, transparent, and performance-driven partner.
  
  
• Want expert guidance to scale their advertising efficiently and profitably—but also value a collaborative relationship.
  
  
• Prioritize data-driven decision-making, clear communication, and full visibility into performance.
  
  

Not sure if we’re the right fit? Let’s have a conversation and find out.

We offer custom pricing based on the services you need and the complexity of your account.

For Paid Ads Management, we typically charge a percentage of ad spend or a minimum monthly fee—whichever is greater. This model aligns our success with yours: as we help you scale, both sides win.

For SEO & AI Search Optimization, we usually recommend a flat monthly rate. Pricing here depends on the nuances of your website, competition level, and content needs. We build packages tailored to your specific goals—whether that’s improving rankings in Google, showing up in AI-driven search engines, or both.

Want a custom quote? Let’s talk about your goals and we’ll recommend a plan that fits.

Our onboarding process is collaborative, streamlined, and tailored to your goals. Whether you’re partnering with us for Paid Ads or SEO & AI Search Optimization, we move quickly to get aligned and start driving results.

Onboarding typically takes 1–2 weeks, but if you have existing campaigns, we can often take over and begin optimizing sooner.

Here’s what the process usually looks like:

1. Discovery Call – We learn about your business, goals, customer journey, and competitive landscape.
   
   
2. Audit & Research
   
   
   • For Paid Ads, we review your current accounts (if applicable) to find early opportunities.
     
     
   • For SEO & AI Search, we assess your website, content, backlinks, and AI search visibility to identify gaps and growth areas.
     
     
3. Strategy Development – We build a custom roadmap based on your objectives, budget, and timeline.
   
   
4. Setup & Launch
   
   
   • For Paid Ads, we implement tracking, set up campaigns, and launch.
     
     
   • For SEO & AI Search, we begin technical updates, content creation, and AI search optimization.
     
     
5. Custom Reporting Dashboard Setup – We build a real-time performance dashboard tailored to your business. This allows you to track key metrics, campaign results, and actionable insights anytime you want.
   
   

Ongoing Optimization – We continuously refine and improve performance based on real-time data and trends.

We aim to make onboarding as smooth as possible, but there are a few essentials we’ll need from you to hit the ground running:

• Completed onboarding questionnaire – So we can fully understand your goals, audience, and preferences.
  
  
• Access to ad accounts – Google Ads, Microsoft Ads, Meta Business Manager, etc. (if applicable).
  
  
• Website access – For setting up tracking, analyzing conversion paths, and optimizing landing pages.
  
  
• Brand assets – Logos, images, brand guidelines, and any copy or messaging preferences.
  
  
• Budget range and key business goals – So we can align our strategies with what matters most to you.
  
  

For SEO & AI Search, we may also request:

• CMS or website backend access (for technical SEO updates)
  
  
• Access to analytics platforms (Google Analytics, Search Console, etc.)
  
  
• Any existing content calendars or SEO documents (if applicable)

You’ll work directly with a dedicated Performance Marketing Manager who handles the day-to-day management of your account and serves as your primary point of contact.

Our leadership team stays actively involved, ensuring your strategy is aligned with your growth goals and that we’re always optimizing for the best possible performance.

Our team is fully US-based, with most of us located in New York, New Jersey, Connecticut, and across the East Coast.

Even though we’re East Coast-based, we work with clients nationwide, from local businesses to national brands across multiple time zones.

We believe clear, proactive communication is the foundation of successful partnerships.

Here’s what you can expect:

• Scheduled formal video calls—either bi-weekly or monthly, depending on your engagement. These are in-depth strategy and performance reviews, not just check-ins.
  
  
• Friday Weekly Recap Emails summarizing performance highlights, key optimizations, and plans for the upcoming week.
  
  
• Custom reporting dashboards that give you real-time visibility into performance whenever you need it.
  
  
• Proactive strategy discussions to review opportunities, test ideas, and continuously refine campaigns.
  
  
• Our team is always available via email or phone for anything urgent—we’re here when you need us.
  
  

We view communication as an ongoing collaboration, not a one-way report.

Yes—we provide transparent, actionable reporting so you always know how things are performing.

Here’s what you can expect:

• A custom real-time reporting dashboard that’s accessible 24/7, giving you full visibility into your performance whenever you need it.
  
  
• Weekly recap emails every Friday, summarizing performance highlights, optimizations made, and priorities for the upcoming week.
  
  
• Formal video calls (bi-weekly or monthly) to review performance, discuss strategy, and align on next steps.
  
  
• Clear insights and recommendations—not just raw data. We focus on what’s working, what’s not, and what’s next.
  
  

We believe reporting should be useful, transparent, and easy to access—anytime.

Performance timelines vary based on your industry, competition, and budget—but we’ll set clear expectations from the start.

For Paid Ads, you can typically expect to see traction within 60–90 days, although in some cases we see results sooner. If you have existing campaigns, we often identify quick wins early on while building toward longer-term scale.

For SEO & AI Search, timelines are usually more gradual, especially for traditional SEO in Google. However, AI Search and LLM platforms (like ChatGPT, Perplexity, and Gemini) are a new frontier where we’ve seen results much faster than the standard SEO timeline. In some cases, we’ve helped clients show up in these emerging search platforms within days or weeks, not months.

Regardless of the channel, our goal is to deliver both immediate improvements and sustainable long-term growth.